What impact did modernization have on the role of Shadchanim?
Frequently Asked Question about the extinct profession: Shadchan
Modernization significantly transformed the role of Shadchanim (matchmakers) by shifting societal norms around marriage. With increased individualism and access to technology, people began seeking partners independently, reducing reliance on traditional matchmaking. However, Shadchanim adapted by incorporating online platforms and social media, maintaining relevance in guiding relationships while balancing modern values with cultural traditions.